Evidence on hand
Each proposal shows the insights and citations behind it, so you can check the receipts before you approve and keep your brand brief grounded in source evidence.
Review Workbench
Product previewLeadbuild puts the proposal queue, citations, reviewer notes, and approve or reject actions in one place so human review stays fast without losing control.
Replace “Marketing cost” with “Agencies may not understand the franchise model.”
“We had tried two agencies before, but neither understood our franchise model.”
Awaiting your decision
Why this layer exists
Review breaks down when evidence, changes, and decisions live in separate tools. The Workbench gives the operator one bounded decision at a time with its receipts attached.
Built around the decision, not the generation.Capability detail
Each layer leaves an inspectable artifact, so the next decision starts with evidence instead of reconstructed context.
Each proposal shows the insights and citations behind it, so you can check the receipts before you approve and keep your brand brief grounded in source evidence.
Approve, reject, and navigate the queue without leaving the keyboard. Optimistic updates advance you to the next item so review sessions stay efficient.
The proposal FSM — pending, approved, rejected, superseded — makes the human the final gate before anything ships.
Reviewer notes travel with the decision, so the next proposal starts with context instead of guesswork and the history remains usable weeks later.
Detail when you need it
Yes — approval bumps the brand brief version inside a transaction, so the brief and its history stay consistent.
Rejections require a note, so the reasoning is captured for the next proposal.
The approved brief becomes the active version and is ready for channel consumption.
Follow one source from raw conversation to a campaign claim your team can defend.